Kunlun Lubricant brand

Ad Performance: smitten with, the first to courageously.

In early 2003, breaking the unity of the domestic high-end lubricants market was Mobil, BP, Shell and other international brands monopoly situation, landing a strong Central Television, quickly became the first public well-known domestic brand lubricants. Kunlun Mountains, the Great Wall later attack, originated in China Petroleum, China Petrochemical the background so that they Laishi extraordinary, for a time thunder over reunification. Especially in the Kunlun is particularly great, CCTV has become the de facto standard in 2004 Wang.

Kunlun move beyond reproach. Lubricants is a long form of market demand exists, "Zapai" in power, who can quickly create a "brand name effect", that is able to harvest a good market. On this basis, will be soon formed a small number of leading brands situation, the next is like the dairy industry as first to wild, who can pre-empt early, who will be able to win future dominance. After the development of China as a country with enormous size of the market, decided in many traditional markets such opportunities exist, including milk, rice, wine, wood floors, restaurants, etc. industries, in the initiative are in the world.

Need to beware of the strategic vision that will soon Bongchang from promoting the differentiation, enterprises need insight into trends in the field of individual initiative, leading layout as the second and third brand, to grasp the future.